Rapid advancements in technology have revolutionized the film industry, leading to changes that require adaptation and adding complexity to the role of a director, according to filmmaker Upendra. His latest movie poster for the highly anticipated film "UI," released on his birthday on September 18, has captivated fans and created much excitement. Upendra emphasizes that the audience's feedback holds great importance, stating that their opinions ultimately determine the success of a film. Describing the upcoming project, he mentions a commitment to exploring innovative ideas and challenges viewers to engage with the unconventional narrative, encouraging them to decipher the film themselves. Utilizing state-of-the-art technology, the film aims to provide an immersive and unique viewing experience for audiences.